A new milestone has been reached for the Dead Island series. It was announced yesterday by Deep Silver that their title Dead Island, released September 2011, has reached over 5 Million copies sold worldwide and has continued to maintain a strong sale rate.
Klemens Kundratitz, the CEO of Koch Media, had this to say:
While others focus on ever-increasing development budgets and driving brand messages via ballooning marketing expenditures, Deep Silver stands for hitting the zeitgeist, innovation and fresh gameplay. Dead Island has an incredibly active and enthusiastic community, and we are thrilled to welcome the five millionth player to the world of Banoi. This once again proves that venturing into new waters in terms of games publishing does matter for success and that even at the end of a console cycle new IPs can be created and nurtured into lasting franchises.
Menno Van Der Bil, the International COmmercial Director of Koch media, had this to say:
We’re very proud to have achieved five million units sold worldwide! We see this sustained excellent performance as a particularly good omen for the projected sales of Dead Island Riptide, our upcoming next installment, that will be released later this year. The continued success of Dead Island has proven that we’re on the right track with our overall IP strategy for Deep Silver. Further new IPs with an innovative angle and maybe even a surprising touch can be expected from Deep Silver.
For those of you who don’t know Deep Silver is releasing a new title in the Dead Island series, Dead Island: Riptide. Dead Island Riptide will continue where Dead Island left off. You will be introduced to a new character as well as new features to the co-op gameplay.
For more information check out the following links:
OFFICIAL WEBSITE: www.deadisland.com